
Hi there,I’m Jakob.
How do we design better with AI, not just faster? That question has driven me through my studies in Schwäbisch Gmünd, Sydney and Salzburg and into my career. I use technology where it truly improves the work and leave it out where it doesn’t.
Junior Art Director at Müllerritzrow
Art direction/ Product design/ AI & generative design/ Graphic design/ Concept
Adobe CC/ Rhino & Grasshopper/ SolidWorks/ Unreal Engine/ AI tools
Selected work
08 projects-
01
Generative Design
AI translates personal music taste into a woven textile pattern.
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02
Text[ure]
One quote, encrypted into three generative textures.
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03
Generative Exploration
A self-built, sensor-driven robot that generates shapes.
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04
Sound of UTS
Campus sounds turned into an experimental fashion piece in Sydney.
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05
RisingHeat
Water-based ceiling cooling as an eco-friendly alternative to AC.
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06
FYN
A generatively designed, 3D-printed diving fin.
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07
Nula
A button-free smart-home controller worn on the finger.
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08
Infarming
A modular vertical garden for small apartments, with Kärcher.
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Experience

Junior Art Director · Müllerritzrow
Concept and art direction in the agency’s creative team.
Working student, TOMRA Recycling
Graphic design and exhibition projects strengthening the corporate identity.
Working student, auxalia GmbH
Marketing and branding; led communication design projects including a new audiovisual experience.
Education
MA Design & Product Management
Fachhochschule Salzburg. Focus on management, sustainability and project organization; thesis on AI in the design process.
BA Product Design
HfG Schwäbisch Gmünd. Innovative, user-centric product design: principles, materials and manufacturing.
Exchange semester, UTS Sydney
University of Technology Sydney. New perspectives on design and fashion with students from around the world.
